Professional Ebook Launch Checklist

Everything you need to launch your digital book with confidence

Publishing your ebook is more than uploading a file—it’s launching a product. A professional ebook launch requires planning, quality control, metadata, marketing, and post-launch tracking. Whether you’re an author, editor, or small publisher, this checklist will help you ensure no step is overlooked.


✅ 1. Finalize your manuscript

  • Double-check spelling, grammar, and consistency
  • Get feedback from beta readers or a professional editor
  • Prepare any visuals (images, charts, cover design)

Pro tip: Consider including a call-to-action inside the book (e.g., “Visit my site” or “Join my mailing list”).


✅ 2. Choose your formats

Make your ebook available in multiple formats for broader accessibility:

  • EPUB for flexible reading across devices
  • PDF for printable, layout-fixed content
  • Audiobook if you want to expand into audio

With Bookset, you can publish in all three formats from a single dashboard.


✅ 3. Add complete metadata

Metadata determines how your book is discovered. Be sure to include:

  • Title and subtitle
  • Author(s)
  • Description and keywords
  • ISBN (optional but recommended)
  • Genre/category
  • Language, publication date, and pricing

✅ 4. Create your launch assets

Prepare the materials you’ll use to promote your ebook:

  • Book cover (front + thumbnail)
  • Product images (for social media, blog posts, press kits)
  • Sample chapter or quote cards
  • Landing page or website link

✅ 5. Set up your distribution

Decide where and how you’ll distribute your ebook:

  • Through your own platform (recommended for full control and profits)
  • Through third-party stores like Amazon or Apple Books
  • Via direct links or lending models using Bookset

Make sure your links and sales pages are live before launch day.


✅ 6. Plan your marketing campaign

You don’t need a huge budget—but you do need a plan. Consider:

  • Social media announcements
  • Email newsletters to subscribers
  • Outreach to bloggers, influencers, and communities
  • Online events (live Q&A, webinars, giveaways)

Create a launch calendar and start promoting at least 2–3 weeks in advance.


✅ 7. Prepare post-launch follow-up

The launch doesn’t end on release day. Plan for:

  • Reader engagement: respond to comments and reviews
  • Analytics tracking: monitor downloads, sales, and engagement
  • Content updates: fix typos, update metadata, refresh the cover if needed

Launch smarter with Bookset

Bookset gives you everything you need to launch your ebook like a pro:

  • Publish in EPUB, PDF, and audio
  • Customize metadata, pricing, and access rules
  • Share your book directly or lend it to readers
  • Track performance with real-time analytics
  • Control your brand, revenue, and audience—all in one place

👉 Launching your ebook soon?
Use this checklist with Bookset and go live with clarity, confidence, and full control.
Get started 👉 bookset.app


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